Branding
Packaging
Informational Posters
Social Media
Advertisments
Website and App
Cookbook
Merchandising
I decided to base my senior thesis on tea, and created a brand affectionately named POSITIVITEA (pun intended). I set out to create a project that respects the rich history and vast cultural connections of tea, while implementing a modern design style that will appeal to a wide audience. Scroll down and click the photos to view my projects. Thank you for your time!